In the 27 years Jim has spent behind his mixing desk he's made a lot of great ads. He served his apprenticeship on the long-running Tesco "Every Little Helps" campaign and from there graduated to top level Christmas commercials and the largest TV campaign ever broadcast (Argos 80 days). His expertise also meant he schooled agency producers on how sound and picture work best together and earned him a mantlepiece full of awards.

He's a huge fan of audio. He's often heard to say "this is one of my favourite sounds.." about varied things (ice features highly). His record collection is intimidating and he's a veteran DJ of events like Glastonbury and venues like Fabric. Don’t get him started on gigs!

Jim's favourite part of all this is the people. So whether he's recording Patrick Stewart or creating crazy sound design for an animation, it's his ability to put people at ease and get the best from them that's kept him busy for so long.

He also teaches Forrest Yoga and no, it has nothing to do with trees!